Opis: Issues in ESP: Designing a Model for Teaching English for Busi
Sklep: Poltax D. Kowalski, A. Piontek Spółka cywilna

This book has aimed lo discuss some major issues related lo teaching Engiish for Specific Purposes (ESP) with particular emphasis on teaching Business Engiish to students of Management and Marketing. What distinguishes ESP courses from their general equivalents is that they are designed lo satisfy the particular needs of the learner related in themes and topics to particular disciplines or occupations, and activities characteristic of these disciplines or occupations. The book provides a comprehensive overview of how ESP developed and an update on major developments in the discipline. The theoretical considerations have been well balanced with practical applications - in the final chapter the reader will be presented with a model for leaching linglish for Business Purposes.

TABLE OF CONTENTS

Introduction

Chapter One
The historical background of ESP

Chapter Two
Needs assessment

Chapter Three
Syllabus and course design for ESP

Chapter Four
Investigating the language needs of Management and Marketing Students

Chapter Five
A model for teaching English for Business Purposes

Final remarks and conclusions

Appendix

Appendix 1: Sample analytical tools for language audit
Appendix 2: The graduates' questionnaire
Appendix 3: The lecturers' questionnaire
Appendix 4: Job functions identified in the graduates' workplaces

Bibliography